Timberland® Canada

‘Made From Fiona’ transformed hurricane-ravaged trees into compelling works of art that were auctioned off to raise funds for a community struggling to rebuild. The campaign garnered unprecedented earned media coverage for Timberland, reinforcing their status as an eco-conscious leader.

🏆 Marketing Awards (Silver, Bronze, Merit), Strategy Awards (Bronze), Applied Arts Awards (Ideation / Brand Activation / CSR)